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Marty Conway Joins Factory Athletics as Chief Revenue Officer


Elle Vezzi
Factory Athletics


 

 

Marty Conway Joins Factory Athletics as Chief Revenue Officer


Columbia, MD (January 29, 2015) - Factory Athletics, the parent company of sub-divisions, Baseball Factory, Softball Factory, and Volleyball Factory, is pleased to announce Marty Conway has been named Chief Revenue Officer (CRO). Conway will oversee both the marketing and sales teams at Factory Athletics. In this new role, Conway hopes to utilize his experience to further the reach of the organization, as well as assist with various initiatives related to marketing, digital media, social media, and technology. Conway will work out of the Factory Athletics headquarters in Columbia, MD.


Conway brings over 20 years of experience to Factory Athletics and has been at the forefront of sports marketing and digital media throughout his career thus far. He has held executive roles at high profile companies including AOL, MLB, Baltimore Orioles and Texas Rangers. He most recently held a senior consultant position for Way Forward Associates. Conway holds an MBA and a Masters in Sports Business Administration and has served as an adjunct professor at Georgetown University’s Sports Industry Management Program and at Loyola University.


“We are excited to announce the hiring of one of the brightest minds in sports marketing. Marty not only brings a wealth of knowledge and experience to the Factory but is also passionate about the company mission of helping student-athletes reach their full potential. His leadership and “can do” attitude are essential as we continue to grow our family of brands,” says Steve Sclafani, Founder and Chief Executive Officer of Factory Athletics.


While serving as the Director of Business Development and Strategic Partnerships at AOL, Conway was responsible for global and domestic partnerships with Fortune 100 companies, and in previous roles had a large involvement in digital media. He also brings 15 years of experience previously working with Major League Baseball as a special assistant to the Commissioner Peter Ueberroth. His extensive resume and broad knowledge of the field will allow him to effectively advance Factory Athletics current initiatives from a sales and marketing perspective, while bringing fresh and innovative ideas to increase revenue models and explore new opportunities.


About Factory Athletics

Factory Athletics is an organization that works with youth and high school baseball, softball, and volleyball players nationwide to provide high level instruction, skill development and guidance through the college recruiting process. For the last twenty- one years, the experienced coaching staff at Factory Athletics has worked with over 150,000 players and produced over 75,000 college success stories, with over $1 Billion in college scholarships. This year, Factory Athletics will hold over 900 events in baseball, softball, volleyball, football, and lacrosse. For more information, please visit http://www.factoryathletics.com.


Contact:

Factory Athletics

Elle Vezzi

Public Relations

410-715-5080

evezzi@factoryathletics.com

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