March 26, 2015 (Rockville, MD and Columbia, MD) – Factory Athletics and EyeBlack today announced a partnership to strengthen their respective positions within the baseball and softball industries. The companies will work together from a grassroots standpoint to impact thousands of athletes nationwide. With both companies having their roots based in Maryland, there are clear synergies that when aligned will help each brand continue their growth within the marketplace.

“EyeBlack working with Factory Athletics is a great fit,” said Phil Giantsos, Vice President of EyeBlack. “Our products are traditionally developed for athletic use and Factory Athletics works with the best and most promising young talent in the country. Through our extensive research and development we have developed the best eye black on the market. Our sole focus is to give players on the field that extra edge and we are proud to provide that edge to the Factory athletes.”

EyeBlack will serve as the Official EyeBlack at over 900 Factory Athletics events. Players will have the opportunity to sample and purchase product including EyeBlack grease and stickers. Factory Athletics will also provide parents with the opportunity to show their support by wearing the same EyeBlack designs.

“We’re excited to be working with EyeBlack to integrate their products into our events throughout the country,” said Jason Budden, SVP of Marketing & Brand at Factory Athletics. “Our players are always looking for innovative and cutting edge products to incorporate into their game, which is why this partnership is a good fit on many levels.”

Together, Factory Athletics and EyeBlack will reach thousands of serious baseball and softball players through numerous grassroots efforts.  Factory Athletics will help to promote and sell EyeBlack products through events, online and the company’s various digital and social media platforms.

For more information please visit www.eyeblack.com, www.baseballfactory.com or www.softballfactory.com.
 

About EyeBlack
Based in Rockville, Md., EyeBlack produces patented, innovative, hardworking sports products that are used worldwide by athletes to boost their on‐field performance while also enabling fans to express their support for a team or specific athlete. EyeBlack manufactures products solely in the United States made from medical grade tape that is safe, tested and can breathe on the skin. EyeBlack is an official licensee with more than 150 colleges, the NFL Players Association, Major League Baseball, Pop Warner Little Scholars, and National Pro Fastpitch softball. Away from the athletic fields, EyeBlack collaborates with corporate sponsors and non‐profit organizations to create customized products to help promote their respective brands. EyeBlack is available at an increasing number of retailers and at www.EyeBlack.com.

About Factory Athletics
Factory Athletics has developed programs to provide baseball, softball and volleyball players with world-class instruction and life-changing experiences, which when combined, lead to future success both on and off the field. Factory Athletics holds over 900 events nationwide each year in 50 states and 175 cities.  We pride ourselves on giving families an unbiased assessment of where they stand against other players nationwide.  Factory Athletics was founded in 1994 and over the past 20 years has helped create college success stories for more than 75,000 student-athletes. Learn more at www.factoryathletics.com.

Contact:

Jason Budden
Factory Athletics
410-715-5080
[email protected]

Philip Giantsos
EyeBlack
301-816-1980
[email protected]